01. WORKER

Why is it important to be a qualified worker?

 

• To be a qualified worker is to be a professional component in the agricultural production chain.
• Improves your abilities as a farmworker and promote your employment opportunities.
• Improves your income as well as a secure and continuous employment
• It allows you to access safety and health occupational benefits professionalizing your work.
• Offer products of excellent quality.
• It allows you to develop your financial skills.
• It improves your sense of wellbeing.

 

 

02. AGROINDUSTRY

 

Why is it important to have qualified workers?

 

• It improves the quality of the agro industrial production.
• Increases its value added by food production with social responsibility, guaranteeing excellence in the quality of your products.
• It promotes marketing of agricultural products through quality and social responsibility.

 

The importance of being socially responsible

 

• Earnings in the agricultural production are not mostly in the fields but in the marketing of products, that is why the consumer has a crucial role in regards to labor relations and good production practices of agricultural supplies.
• The moral production practices and labor relationships will be a condition that will be greatly valued, to be paid in a fair exchange that will be favored and will prevail that entire production chain: Farmworker, recruiter, agroindustry, vendor and consumer.

 

 

 

 

What are the benefits to agroindustry of cierto’s recruitment model?

 

• Human Capital: Committed and skilled workers in quality processes.

• Risk management and operating licenses: Ensure social mechanism responsibility and prevention of poor recruitment conditions and employment.

• Brand positioning and market introduction: Ensure a mechanism with social responsibility allows the unlocking of market opportunities to new consumers and be a trend in the consumers.

 

 

 

03. SMALL/GREAT VENDOR

Advantages of marketing products free of labor exploitation

 

• Radically improves the brands image.
• It covers new markets and reaches a greater number of customers.
• Significantly increases profits and adds a proposal with added value to the customer.
• Consumption with human value is encouraged.

 

 

 

04. CONSUMER

Why is it important to consume products that are free of labor exploitation?

 

• You purchase excellent quality products, collected by qualified workers and content with their work.
• Through responsible consumption, you contribute in the improvement of the economic conditions in the communities of origin of the agricultural workers.
• Responsible consumption and free of labor exploitation is one way of helping.
• Obtain the best product not only in quality and price, but also for its environmental and social impact.
• Together let us seek to advance and generate a change in the way people consume worldwide.